Facebook / Meta

Social Media Company in Menlo Park, CA — Present

Public

 

Product Development

  • Operationalize signal collection and prioritization for the experimental pre-launch pillar of the FB app

  • Synthesize user signal into roadmap-actionable dashboards and reporting

  • Drive cross functional quality and launch-readiness initiatives with eng, product, QA, design, data ops, and UXR

 

CaptivateIQ

Commission modeling startup in SF, CA — 1 year

$163m Raised — Currently Series C

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Product Solutions

  • Project manage commission model design and build schedule for SMB-ENT companies

  • Leverage data architecture, manipulation, and scripting to parse and synthesize CRM data into clear and accurate commissions

  • Use a host of in-house formulas based on SQL, Excel, and Python to build process-optimized models

  • Collaborate with product and engineering teams to streamline platform performance and expand functionality

  • Train new users and employees on data manipulation and modeling best practices

 

Resource.io / Candidate.Guide

Recruiting tech startup in SF, CA — 9 months

$1.5m Raised — Acquired by Gem (2021)

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Product Growth Lead

  • Worked daily with Head of Product and Lead Designer, and weekly with CMO, CTO, and CEO

  • Collaborated on sourcing, design, and execution of 7 product features

  • Ran 27 growth experiments in 20Q1 for a fledgling product

  • Analyzed usage data weekly with SQL and Amplitude to inform adoption strategy

  • Reduced activation time from 1.5 weeks to 45 minutes, and increased first week engagement by 200%+

  • Acquired, onboarded, and conducted user research with 18 pre-launch customers

  • Uncovered prospect and customer pains within our solution and the recruiting industry at large

  • Dynamically shifted 2020 GTM strategies in response to Covid-19, personnel changes, and capital challenges

GTM Generalist

  • Aligned GTM strategy between legacy platform and new product offering

  • Renegotiated entire suite of GTM tools for team of 6, adding SFDC while saving ~20% monthly

  • Implemented new GTM pipeline that consolidated sales, marketing, and success activity

 

Sift / Sift Science

Digital Trust and Safety solution in SF, CA — 1.5 years

$157m Raised — Currently Series E

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Business Development Lead

  • Tripled inbound lead conversion to sale in first 6 months (1.5% to 4.5%)

  • Personally sourced $800k closed ARR and $2m+ pipeline in trailing 12 months

  • Implemented lead filtering logic that reduced inbound burden by ~30% without affecting sales meeting output

  • Worked closely with Head of GTM and Marketing team weekly to iterate and improve inbound strategy for the global business development team (SF, AZ, EU)

 

Internships

 

Thrivent Financial

Corporate Strategy Analyst

Worked directly with VP of Corporate Strategy to drive behavioral insights from survey data that affected strategy for 20% of TMS.

Omni Marketing

Marketing Analyst

Collaborated with Regional Director to improve processes and execute PNW marketing campaigns.

Carleton College

AAF Associate

Assisted in fundraising annual contributions for the Alumni Annual Fund.

 

Education

 

Carleton College (2018)

B.A. Economics

Product School (2020)

Software Product Manager Certificate

 

Harvard Business School Online (2017)

Credential of Readiness

  • 150 hour course on business analytics, economics for managers, and financial accounting

  • Passed with honors in the top decile of the class

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Soft Skills

  • Product Strategy

  • User Research

  • Agile Design and Development

  • Complex Prioritization

  • Incentive Design

  • Market/Competitive Research

  • Teamwork

  • Data-Driven Goal Setting

  • Wireframing

Hard Skills

Qualitative

Amplitude

Google Analytics

Fullstory

Salesforce

Trello

Notion.so

Figma

Quantitative

SQL

Excel

Numpy/Pandas

R

HTML/CSS/JS

A/B/C Testing

Multivariate Modelling

Thanks for Reading!

Interested in learning more about me?

alex@yeagle.io
(559) 451 - 6174
SF, CA